Design: Thomas Kronbichler, Studio Mut
Speaking of film fun. The 35mm is running this brain food challenge. https://www.facebook.com/the35mmclub
More experiments with 35mm.
Really loving the Lecia C1. Giving some very interesting results when paired with out of date film.
Impossible Project Polaroid Magenta shot.
Shot from a series of magenta and black and white shots I took for the staff photos at work.
Instax Mini - Rainbow film.
Actually much more impressed with this set than I thought I would be. Works best as a collection.
The Instax Mini is one of my favorite instant film formats after the Polaroid 600. It is easier to use than the Instax wide and in general is better for a beginner snapper than the wide formats.
The 35mm film club.
As some of you might know if you know me, which I assume it is almost everyone who reads my personal blog, I’m a big fan of film.
I’m in no way a film purist or snob, I enjoy the adventure that film brings.
So with that in mind and inspired by Oliver’s Island director Patrick, Abundance has been setting up a little film club.
It basically works as follows:
1 roll of film, 1 location, 1 hour to capture whatever you can.
To kick this off we went to Shoreditch armed with disposable Fuji cameras.
I’ll be scanning in getting the full set up soon but thought I’d share some of the snaps.
Simple but does the job.
Peugeot RCZ Turbo için Y&R (São Paulo) tarafından yapılmış güzel kampanya.
After making the “Strangers in a bar” video for Experian, Abundance was lucky enough to be asked to come talk at The Drum Live Event.
This is what we did.
So a campaign I created for Tetris is now live. I was working as their in-house creative for this. I created the concept and delivered it to their in house team to now product.
Tetris came to me with a problem, how do we celebrate Tetris’s 30th anniversary?
My solution, celebrate that Tetris is about creating order from chaos, about making things fit together. That it transcends language, culture and cuts to the core of what working together is about.
A Russian game popularised by a Japanese tech giant and made popular in the west. This was the fusion moment. This was the start of generation Tetris.
So my campaign idea was to celebrate how on the basic level, we all fit together. To make this about the Tetris mantra, the philosophy.
I sold in some other ideas as part of this campaign, some really exciting fusion campaigns that I can’t wait to see them create.
(On a side note it is interesting that a lot of the script I wrote for the internal presentations has been used in this video)
Anyhow I hope you enjoy and can take part in some of the up coming Tetris WE ALL FIT TOGETHER activities.
Strangers in a bar - Are you putting too much information online?
A new video that I made for Experian and Abundance.